Neuromarketing Mastermind: The Art of Marketing Influence

Learn how to leverage the concepts of neuromarketing to influence the decisions of your consumers
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Udemy
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English
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Neuromarketing Mastermind: The Art of Marketing Influence
99
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2 hours
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May 2019
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$22.99
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Why take this course?

🧠 Neuromarketing Mastermind: The Art of Marketing Influence πŸš€

Are you ready to unlock the secrets of consumer behavior and master the art of marketing influence? With the Neuromarketing Mastermind course, you'll dive deep into the fascinating intersection of neuroscience and marketing!

Course Headline: πŸŽ“ Learn how to leverage the concepts of neuromarketing to influence the decisions of your consumers


What is Neuromarketing? Neuromarketing is a cutting-edge field that blends psychology, marketing, and neuroscience to understand and predict consumer behavior. It's about tapping into the human brain to create effective marketing strategies that resonate on a deeper level.


Understanding Human Decision-Making:

  • πŸ”οΈ The Iceberg Theory: Discover the hidden aspects of decision-making that lie beneath the surface of conscious thought.
  • Triune Brain Theory: Learn how your brain's three distinct regions influence behavior and response to marketing stimuli.
  • The Reptilian brain: Explore the role of our instinctual, lizard-like brain in driving basic survival behaviors that impact purchasing decisions.
  • Paleomammalian brain: Understand how emotions shape preferences and brand loyalty.
  • Neomammalian brain: Uncover the rational decision-making processes that drive logical choices and informed purchasing.

Decision-Making Process in Humans:

  • Gain insights into the complex process of human decision-making, from initial exposure to post-purchase evaluation.
  • The Role of Dopamine: Delve into how this neurotransmitter plays a key role in motivating decisions and influencing consumer behavior.

Strategies for Marketing Influence:

  • Discover various neuromarketing strategies that can significantly boost your conversions:
    • Scarcity: Master the art of making products seem more valuable through scarcity.
    • Social Proof: Learn how to leverage social proof to guide consumers towards purchasing decisions.
    • Preframing: Understand how setting expectations can shape perceptions in your audience's favor.
    • Decoy Effect: Uncover the power of a strategically placed decoy to increase sales and conversions.
    • Consistency: Explore the impact of inner conflict and cognitive dissonance on consumer behavior.
    • Authority: Find out how perceptions of authority can lead to blind compliance and brand loyalty.
    • Anchoring: Learn how to use anchoring to set the stage for selling high-ticket items effectively.
    • Matching and Mirroring: Discover techniques to build immediate rapport with your audience.

Real-World Application: Throughout this course, you'll engage with real-life examples and case studies that demonstrate these neuromarketing strategies in action. You'll learn how top brands apply these concepts to drive sales and enhance brand engagement.


Why You'll Love This Course: This comprehensive program is designed to give you a thorough understanding of neuromarketing principles and their practical applications in marketing. With each module, you'll gain valuable insights that can transform your approach to marketing, helping you connect with your audience on a deeper level and drive meaningful business outcomes.

Join us on this journey to master the art of influencing consumer decisions through the powerful lens of neuromarketing. Enroll in the Neuromarketing Mastermind course today and unlock the full potential of your marketing strategies! 🎈


Instructor: Akshay Hallur Akshay is a renowned digital marketing expert with a passion for blending psychology with marketing techniques. With years of experience, he has a unique ability to simplify complex concepts and make them accessible to everyone. His expertise in neuromarketing and its practical applications will guide you through this transformative learning experience.

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1995356
udemy ID
29/10/2018
course created date
22/03/2020
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