Learn Google Tag Manager: Crash Course (2023 UPDATE)
Why take this course?
🌟 Learn Google Tag Manager: Crash Course (2023 UPDATE) 🌟
About This Course
🚀 Introduction to the Digital Analytics Landscape
In today's digital world, data is not just important—it's critical. Every day, new tools and technologies emerge to help us collect data about our website visitors and their behaviors. However, implementing these tools often requires Javascript knowledge and the collaboration of development teams, which can slow down the process and limit productivity.
🔑 The Solution: Google Tag Manager (GTM)
Google Tag Manager is a game-changer. It's a free tool that centralizes the management of all your tags and pixels, reducing the need for frequent developer support and streamlining the process for marketers and analysts. With GTM, you deploy a single Javascript Container on your website and gain the ability to add or update tags directly from the GTM dashboard without touching a line of code!
What You Will Learn
🎓 Mastering GTM Features
- Containers, Workspaces, Tags, Triggers, and Variables
- Setting up your GTM account
- Creating and Managing Containers
- Tracking events like page views, links, and buttons
- Implementing analytics tools like Google Analytics
- Installing advertising pixels such as the Facebook Pixel
- Versioning and Rollback features
- Configuring environments for different stages of development
- Utilizing the Data Layer for dynamic event tracking (e.g., Add to Cart)
- Advanced tagging features like HTML5 Video Tracking
🔍 Hands-On Practice
- Real-world examples and challenges to test your skills
- Interactive learning with a community of peers
- Preview Mode for error-free deployments
Why You Should Learn from Me 🏆
👩💻 Instructor's Profile
- A Tech Entrepreneur with over 15 years of experience in Software Engineering and Digital Analytics & Marketing.
- Founder of Webyourmind LIMITED, providing software development, Tag Management, and Troubleshooting services.
- Over 10,000 students worldwide have learned through my courses, both online and in person.
Who Is This Course For?
🎫 Target Audience
- Digital Marketing Professionals seeking to enhance their skill set with data-driven analytics.
- Web/Digital Analytics enthusiasts eager to master a powerful tool like GTM.
- Anyone looking to learn Google Tag Manager and become proficient in managing their website's tracking.
- Data-Driven Developers who want to analyze their website's data more effectively.
- Professionals who believe in making business decisions based on solid data.
Enrollment Benefits
🤝 Personal Commitment
I am committed to providing personal support and guidance throughout the course. If you have any questions or encounter any challenges, I'm here to help you navigate and master Google Tag Manager.
📈 Data-Driven Success
By completing this course, you will be equipped with the skills to use GTM for your business, making data-driven decisions that can lead to improved performance and results.
Ready to transform your approach to web and digital analytics? Join me in this comprehensive Google Tag Manager Crash Course and take the first step towards becoming a data-driven expert in your field. Let's embark on this learning journey together! 🚀💻
Loading charts...