Fundamentals of Marketing

Learn the core concepts of Marketing by a leading Professor from India
4.24 (1004 reviews)
Udemy
platform
English
language
Marketing Fundamentals
category
Fundamentals of Marketing
16β€―399
students
1 hour
content
Nov 2018
last update
FREE
regular price

Why take this course?


🌟 Master Fundamental Marketing Concepts with Prof. Vijay Prakash Anand! 🌟


Course Title:

Fundamentals of Marketing


Course Headline:

Unlock the Secrets of Effective Marketing Strategies with a Top India Professor!


πŸ”₯ 5 Star Reviews and Comments! πŸ”₯

  • "Mr Bishal Sarkar" - "Amazing, above expectations!"
  • "Santiago Martinez" - "This course is a good place to start if you are looking for a general idea of what marketing is about. I wouldn’t say it’s extremely in dept, but it does give great bullet points." πŸš€
  • "Dhaval Kadam" - "It is very easy to understand and grasp the basics of Marketing." πŸŽ“

Course Description:

Fundamentals of Marketing is your gateway to understanding the intricacies of marketing. This comprehensive course, led by the esteemed Prof. Vijay Prakash Anand from India, covers all the essential concepts in a simple and engaging manner. Here's what you'll learn:

Course Highlights:

  • What is Marketing? 🎯

    • Understanding the true essence of marketing.
  • Difference between Marketing and Sales πŸ“ˆ

    • Discerning the subtle yet significant differences.
  • Marketing Mix - The 4Ps (Product, Price, Place, Promotion) πŸ”

    • Exploring the classical marketing model.
  • Marketing Mix - The 7Ps (incl. People, Process & Physical Evidence) ✨

    • Diving deeper into a more comprehensive framework.
  • Needs, Wants and Demand πŸ›οΈ

    • Analyzing consumer behavior and market demand.
  • Market Segmentation πŸ“Š

    • Learning to identify and target specific market segments.
  • Brand 🏫

    • Crafting a strong brand identity.
  • Product Life Cycle ♻️

    • Managing the lifecycle of products for business growth.
  • What is a Price? πŸ’Έ

    • Understanding pricing strategies and their impact.
  • Place / Marketing Channel πŸ“¦

    • Optimizing channels for product distribution.
  • Advertising πŸ“Ί

    • Effective advertising techniques and concepts.

In this course, I have delved into the foundational aspects of marketing by simplifying complex ideas through:

  • Real-world examples from top companies worldwide, providing a practical lens to understand theoretical concepts.

  • Talking head videos, where I explain each concept in detail for better clarity and retention.

  • Slides, designed to complement the video content and aid in faster learning.


Join over hundreds of students who have elevated their marketing knowledge with this course! Whether you're an aspiring marketer, a business owner, or simply someone looking to understand the world of marketing better, this course is your starting point. πŸš€

Enroll now and embark on your journey to mastering marketing fundamentals with Prof. Vijay Prakash Anand!


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Related Topics

1439676
udemy ID
20/11/2017
course created date
02/11/2019
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