Digital Fundraising Blueprint, Pt 1

Online Fundraising for Nonprofits and NGOs | Raise funds through email, SEM, SEO, mobile, social media & more!
4.35 (44 reviews)
Udemy
platform
English
language
Marketing Fundamentals
category
Digital Fundraising Blueprint, Pt 1
253
students
3 hours
content
Jan 2019
last update
$34.99
regular price

Why take this course?

🚀 Digital Fundraising Blueprint, Pt 1: Online Fundraising for Nonprofits and NGOs 🌐✨


Course Overview:

Dive into the world of digital fundraising with our comprehensive course tailored specifically for nonprofits and NGOs. This isn't just another guide on raising funds online; it's a deep-dive exploration into the most effective strategies to harness the power of the internet for your cause.


🎯 What You'll Master:

  • Web Fundraising: Crafting compelling donation pages and optimizing your nonprofit's online presence.
  • Email Marketing: Crafting impactful emails that resonate with donors, complete with A/B testing for maximum engagement.
  • Social Media Campaigns: Leveraging platforms like Facebook, Twitter, Instagram, and LinkedIn to spread your mission and reach potential donors.
  • Search Engine Marketing (SEM): Utilizing Google Ads and Bing Ads to put your cause front and center when it matters most.
  • Search Engine Optimization (SEO): Ensuring your nonprofit's website ranks highly in search engine results for optimal visibility.
  • Mobile Fundraising: Tapping into the power of mobile devices to engage younger demographics and increase donations.
  • Social Media Advertising: Running effective ad campaigns on social platforms to raise awareness and funds.
  • Google Grants: Maximizing your nonprofit's impact with in-kind Google Ad Grants.
  • Online Display Ads: Reaching a wider audience with targeted ads across the web.
  • Content Marketing & Blogging: Creating valuable content that educates, engages, and inspires action.
  • Direct Mail Integration: Combining digital strategies with traditional direct mail for a comprehensive fundraising approach.
  • CRM Utilization: Understanding and applying customer relationship management (CRM) to track donor interactions and drive retention.
  • Digital Fundraising Funnel: Navigating potential donors through the stages of awareness, consideration, conversion, loyalty, and advocacy.
  • Website Analytics & Data Hygiene: Making data-driven decisions based on robust analytics and maintaining clean data for accurate reporting.

Why You Should Take This Course:

Proven Track Record: With over a decade of experience in marketing agencies, specifically with nonprofit clients, I've led strategies that have collectively raised over $100 million for causes across various sectors.

Real-World Experience: From human services to healthcare, from animal care to disaster recovery, my expertise spans the spectrum of nonprofit needs.

Tailored Learning: This course is designed to cater to your unique role within the nonprofit sector, whether you're a fundraiser, marketer, or a leader who wants to understand digital fundraising better.

Actionable Insights: You'll learn not just about the theories behind digital fundraising but also about practical applications that you can implement immediately.


Your Instructor: Jeremy Haselwood

A seasoned digital strategist with a passion for empowering nonprofits and NGOs to amplify their impact, Jeremy Haselwood brings a wealth of knowledge and hands-on experience to the table. His strategies have been instrumental in driving significant funds for various causes, making him an ideal guide for your journey into digital fundraising.


Embark on this transformative learning journey today, and unlock the full potential of your nonprofit's online fundraising efforts. Let's join forces to make a tangible difference in the world! 🌟🤝🌍

Course Gallery

Digital Fundraising Blueprint, Pt 1 – Screenshot 1
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1802280
udemy ID
16/07/2018
course created date
26/10/2020
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